Twittermaven Survey Results:Users’ perception of brands on Twitter

Twittermaven recently surveyed 240 people with 6 questions regarding interacting with brands. Here are some key findings, as well as a sample chart.

• Most users (89%) agree that brands should engage their customers on Twitter.
  
• almost 90% of users would frown upon poor or inappropriate brand use of Twitter.
• 60% of respondents would recommend a company based on their presence on Twitter and 80% of Twitter users will reward those brands
• More than 60% of respondents have 100+ followers and almost 50% of respondents have posted more than 1000 Tweets

For the full results, including a number of other interesting charts, read the article.