Flow - What Adobe Version Cue should have been?

GridIron Software Announces "Flow" - A revolutionary approach to content management: "Flow is a revolutionary approach to digital content management that dramatically simplifies the design process for creative professionals working on graphic design, web and video projects. Flow automatically tracks your work from idea to end result and manages your assets and applications for your most complex projects- all without changing the way you work."

Flow was included in the Macworld Best of Show winners list. The information about the forthcoming product on their site shows a lot of promise. Now that Leopard has incorporated Coverflow into the finder, and Adobe Version Cue + Bridge has lacked traction, the timing could be good for a desktop-based asset management tool that moves beyond tracking files and adds some intelligence regarding process, versioning, and (ahem) "flow".

Features that seem like standouts include: Workflow Maps; Workflow Calendar; Visual Versions; Project Packages; Project Reports.

There's a difference between ALL of the files that someone generates for a project, versus the smaller subset of files that they may want to actually share with a workgroup or client. While some Web 2.0 DAM solutions like fluxiom or box are great for the latter, flow might be an intelligent bridge between what you have and what you need to share.

They are accepting Beta program requests. I'll be keeping an eye on this software.