Top trends for 2007: Marketers' influence grows even as customers demand more control of the message

Happy 2007. I thought that BtoB had a pretty fair set of predictions. Here's a summary:

1. Rising influence of CMOs
2. Web 2.0 explodes
3. Global expansion
4. Boom in online video ads
5. Measuring engagement
6. More sophisticated search
7. Need for leads
8. Behavioral targeting hits the spot
9. Trade shows make a comeback
10. E-mail still going strong

Read the full article to get the details...