Five Tools for Spying on Your Competition

"By understanding the marketing strategies of your competitor, you can always stay a step ahead of them. The key is knowing how to obtain all of this vital information without having to hire a PR firm, an FBI agent, or an undercover spy. Luckily for us, all we need are a few online tools to find out exactly how are competitors are running the show."

Spying is kind of a harsh word when it comes to keeping an eye on the competition. It's not like these sites are tracking down secret formulas. However, they appear to be some easier ways of tracking down info than completely manual processes. I find Google Alerts to be very handy. In fact, I suggest setting up google alerts related to your own business as a way to keep an eye on your own internet presence. Sometimes you'll be pleasantly surprised to see a link on a blog or something you might now be aware of without the help of such an alert.