Quark adopts new logo and identity

"DTP giant Quark has unveiled a dramatic new logo and visual identity that the company says demonstrates that it 'is leaping forward into the future of creative communications'."

Wow, Adobe's logo is a kind of rectangular abstracted red "A" positioned above black text. This is a kind of roundish abstracted green "Q" positioned above black text. I've switched to Adobe InDesign since v1 and hope to keep it that way. Quark's long held arrogance, lack of innovation and historically restrictive pricing / licensing makes me happy to jab at them whenever I can. I think they've leaped a bit too late.