Quick Rant: Down with "Welcome to _"!

OK, I'm still seeing way too many sites that have poor title tags or even worse... gasp... a homepage title that begins with "Welcome to _". Sorry to pick on the particular site linked to above, but it touched me off.

OK here's the deal, the TITLE tags play a huge role in modern Google-era SEO. Make sure your title tag: A) starts with the name of your gig so it looks good & can be easily found in a users bookmark list B) contains a few of the most important keywords you'd want to be picked up on by a search engine C) Don't let your desire to fulfill 'B' override your ability to address 'A'.